The challenge
Right now, small businesses are navigating one of the most challenging economic climates in recent memory. Budgets are tighter. Every decision carries more weight. And the pressure to get marketing right - without wasting time or money on the wrong things - has never been greater. But clarity shouldn't cost a fortune.
What's included
The Red Jasper Clarity Audit is a self-guided, 27-page diagnostic workbook covering 7 pillars of marketing effectiveness - brand clarity, audience understanding, messaging, strategy, content, digital presence and results. Thirty-five honest questions. A personalised profile. And a clear set of priorities tailored to your stage of growth. No agency fees. No long-term commitment. No overwhelm. Just clarity - for £47 +VAT.
The outcome & support
Whether your results confirm you need strategic support, point you toward a focused project or simply give you the confidence to keep going in the right direction. You'll finish it knowing exactly where you stand. And if you'd like to talk through what comes next, a free 30-minute discovery call with Jules is always available.
Fractional Marketing Director
Senior marketing leadership, without the overhead of a full-time hire.
Working alongside founders and leadership teams as a strategic partner - providing clarity, focus and accountability across brand, marketing and growth. This is experienced, hands-on leadership that embeds itself within your business.
This way of working typically includes:
- Brand positioning, messaging and proposition refinement
- Creative direction across all marketing activity
- Founder and team marketing coaching
- Oversight of execution across campaigns, channels and partners
- Regular strategic reviews, prioritisation and performance insight
- Ongoing strategic direction aligned to business goals
Workshops are used where valuable to align teams, clarify direction and unlock insight.
Best for: growing businesses that need senior marketing leadership, clear direction and consistent momentum.
Strategic Projects & Brand Foundations
When clarity is the priority.
These focused, high-impact projects are designed to help you step back, cut through the noise and define a strong marketing foundation before moving into execution. We establish who you are, what you stand for and how you show up - creating alignment across brand, messaging and direction.
Projects may include:
- Brand clarity and positioning
- Vision, mission, values and core brand pillars
- Audience definition and positioning
- Messaging frameworks and tone of voice
- Visual direction and UX/UI briefing
- A clear 90-day strategic action plan
Workshops and collaborative sessions are used to surface insight, align stakeholders and build confidence in the direction.
Best for: businesses at a turning point - launching, rebranding, refocusing or preparing for growth.
Campaign & Activation Support
Turning strategy into aligned, effective action.
For businesses ready to move beyond planning and into delivery, this model combines strategic oversight from Red Jasper with hands-on execution support from trusted specialists. This ensures marketing activity is consistent, purposeful and focused on results, without diluting strategic direction.
This may include:
- Campaign planning and go-to-market support
- Oversight of content, digital and paid activity
- Creative and brand consistency across all outputs
- Direction and coordination of delivery partners
- Performance monitoring and optimisation
- Ongoing refinement aligned to business goals
Execution is supported, not fragmented, with Red Jasper remaining your strategic lead throughout.
Best for: businesses ready to activate, scale and build momentum with the right structure and support in place.