At Red Jasper, we believe that marketing is the key to unlocking your business's full potential. With years of experience helping businesses just like yours achieve their goals through targeted marketing strategies. We have the expertise you need to succeed in today's competitive market.
THE SERVICES WE PROVIDE
marketing
In a world where the thumb keeps scrolling, its easy to get overwhelmed trying to think of ‘the next big idea’. This is where most businesses get caught up in ‘imposter syndrome’ as they see an idea they like and try to run with it with their brand, often with little reward.
At Red Jasper, we focus our attention on ‘your big idea’ enabling clarity and focus on your product or service. Unearthing your unique selling points (USP’s) developing a tone of voice, building the pillars of your brand and creating clear strategic direction, using the right tools.
online Marketing
Online: - We can build your website or refresh your existing website, following a thorough analysis of customer behaviour, SEO and content. Once your website is optimised, we can provide guidance or ongoing support to keep your content relevant and fresh.
Social: - We develop your brand personality through tone of voice and design, Identify your target audience, create a suite of assets that create brand awareness and engagement. Consistency of brand and regular posting is always key, so we can continue to generate content or provide you with the tools to enable you to take the reigns.
CRM: - Help you build a database of email contacts that you can engage with effectively and consistently. Email is still a key part of communication with customers - these are your loyal fans and a chance to reach out personally. Building your database can be challenging, yet most rewarding effort. We work closely with you to generate email campaigns and provide ways to keep growing this database.
offline Marketing
Print: - As a small business you are likely to be talking to an audience all enthused by your business idea, so it is always good to have a grass roots approach using more traditional methods such as business cards and leaflets.
You may also have bricks and mortar to sell your product or service from, in which case point of sale is always a great way to turn heads and in turn create sales.
Advertising: - If you are a small business with big dreams, it is worth us talking paid advertising. Whether printed, digital or radio, we can help you create the right advertising strategy for your brand, demographic and budget..
analysis
Last but certainly not least.
Following extensive front end research, it is paramount that you learn from your marketing campaigns. Who are your audience, where are they coming from, have they engaged in posts, did they open emails, have they converted (brought a product or service) as a result.
This is the cycle - learn, apply, grow.
Brand design
Whether you are embarking on a new business venture or have been running your small business for a while and come to a fork in the road, we can help to create or refresh your brand identity.
Red Jasper partner with Miss’Chief Creative to provide unique design and illustration content for your brand. From logo design, packaging, website and print, to freehand illustration and photography, Sam has over 25yrs experience working across global brands that will bring style and standout to your brand.